Marketing Journals | Jurnal Online Page 28

Pengaruh Kualitas Produk dan Harga terhadap Minat Beli Konsumen dengan Peran Mediasi Brand Trust pada Konsumen Ayam Broiler PT Surya Sri Jati (SSJ)

Marketing

This study investigates the influence of Product Quality and Price on Purchase Intention with Brand Trust as a mediating variable among broiler chicke...

Review:

This study meticulously investigates the complex interplay between Product Quality, Price, and Purchase Intention, with Brand Trust serving as a cruci...

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Agus Rahmadsyah, Sri Rezeki

Analysis of Service Quality and Sales Promotion on Consumer Decisions in Using the Grab Bike Application

Marketing

This study aims to determine the effect of Service Quality on Decisions to Use on Grab Bikes, determine the effect of Sales Promotion on De...

Review:

This study critically examines the influence of service quality and sales promotion on consumer decisions to utilize the Grab Bike application, a high...

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Sri Rezeki, Agus Rahmadsyah

The Influence of Promotions and Consumer Satisfaction on Purchasing Decisions at PT Papparich Sun Plaza Medan

Marketing

This study discusses the promotion and customer satisfaction of purchasing decisions at PT Papparich Sun Plaza Medan. The research methodol...

Review:

This study, "The Influence of Promotions and Consumer Satisfaction on Purchasing Decisions at PT Papparich Sun Plaza Medan," addresses a highly releva...

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Ihdina Gustina, Bambang Sutejo

The Influence of Facilities, Company Image and Customer Perceptions on Purchasing Decisions in Using PT Expedition Services. Eight Primary Oceans

Marketing

This study aims to determine the effect of Facilities, Company Image and Customer Perception on Decision of Buyers at PT. Delapan Samudera...

Review:

This study investigates the distinct and combined influences of facilities, company image, and customer perception on purchasing decisions within the...

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Alvera Lim, Novita laia

THE The Effect Of Promotion And Price On Purchase Decisions In Ayam Kremes Pramban Wahidin Medan

Marketing

Consumer decision or purchasing decision is a consumer's final decision in buying a product, both goods and services, after going through c...

Review:

The title of this submission, "THE The Effect Of Promotion And Price On Purchase Decisions In Ayam Kremes Pramban Wahidin Medan," immediately presents...

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Eveline Stheny, Irvan Surya, Alvin Caesar, Fenny Cindy Amelia, Fidelis Iwan Syahputra Sihombing, Musa Christian Siringoringo, Agus Rahmadsyah

The Influence Of Product Quality And Service Quality On Customer Satisfaction At Toko Bangunan Sukses Abadi

Marketing

Penelitian ini bertujuan untuk mengkaji tentang kualitas produk dan kualitas pelayanan terhadap kepuasan pelanggan pada Toko Bangunan Sukse...

Review:

This study directly addresses a highly relevant topic within business management and marketing, specifically the impact of product and service quality...

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Selen Anggereyani, Dedy Lazuardi, Muammar Rinaldi, Ihdina Gustina, Adek apriyandi

The Effect of Consumer Satisfaction and Service Quality on Consumer Loyalty at CV. Maju Jaya

Marketing

This study aims to determine Customer Satisfaction and Service Quality on Consumer Loyalty at CV. Maju Jaya. The research population that w...

Review:

This study adeptly investigates the critical relationships between consumer satisfaction, service quality, and consumer loyalty within the specific op...

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Irvan Rolyesh Situmorang

Application of Brand Ambassador and Product Reviews to Improve Purchasing Decisions for Scarlett Whitening Products

Marketing

The purpose of this research is to determine the influence of brand ambassadors and product reviews on purchase decisions for Scarlett Whit...

Review:

This research effectively tackles a highly relevant topic: the influence of brand ambassadors and product reviews on consumer purchasing decisions, sp...

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Sri Wulandari Br Tarigan, Nikasyah Limbong, Novia Christiani Tampubolon, Christin Lince Natalia Manalu, Debora Tarigas Marpaung, Yemima Eleonore Nadapdap, Iqbal Syaputra, Muammar Rinaldi

The Effect Of Product Quality Of UMKM Bolu Menara On Buying Interest Of Faculty Of Economics Students

Marketing

This study aims to examine the effect of product quality of Bolu Menara MSMEs on buying interest of students of the Faculty of Economics, S...

Review:

This study timely investigates the pertinent relationship between product quality, specifically from the 'Bolu Menara' MSME, and the buying interest o...

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Dewi Larasati Sinaga, Abed Nego Siregar, Fitry Ulinda Tinambunan, Sarah Lylia Saragi, Veranita Sitio, Yefoni Banjarnahor

THE INFLUENCE OF BRAND IMAGE ON THE PURCHASE DECISION OF MOMOYO PRODUCTS BY STUDENTS OF THE FACULTY OF ECONOMICS AT UNIMED

Marketing

This study aims to analyze the influence of brand image on purchasing decisions of Momoyo products among students of the Faculty of Economi...

Review:

This study tackles a pertinent topic in consumer behavior, examining the influence of brand image on purchasing decisions, specifically focusing on Mo...